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Hendrick | Jeff Gordon sponsorship update

Updating a previous item, Hendrick Motorsports and driver Jeff Gordon have negotiated a three-year sponsorship deal with AARP and its "Drive To End Hunger" campaign, according to ESPN.com's David Newton. Gordon also said he has committed to drive at least five more years. AARP will become his primary sponsor for 22 Sprint Cup races next season, with DuPont and Pepsi filling the other 14 races.

2010-10-27 11:43:56 | Source: ESPN.com - David Newton

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